Blu Ray Sales Falling whereas HD DVD Numbers growing | Sales, Have, Dvd, Player, Software

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Blu Ray Sales Falling whereas HD DVD Numbers growing

Written by Administrator
Thursday, 19 July 2007
The Home Media Expo 2007 is underway this week in Las Vegas and HD DVD has used the forum to show off their latest sales numbers as compared to Blu-ray’s. According to the Neilson Netratings, HD DVD player sales are up 37% from Q1 to Q2 of this year, and software sales are up 20%. Blu-ray sales on the other hand have dropped significantly over the same time period however, with player sales dropping 27% and software sales down 5%. Since HD DVD’s new marketing tactics have been applied, which include things such as price drops and movie offers, sales have been much better for the format. For the previously mentioned quarter, HD DVD dedicated player sales are up 183% and 80,000 players have been sold since April. The story continues on RotPod.net
Last Updated ( Wednesday, 25 July 2007 )