PS3 Boosts European Blu-ray Sales | Bluray, Weekly, Dvd, Release, Ratio

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PS3 Boosts European Blu-ray Sales

Written by Marco Lecointo
Tuesday, 22 May 2007
Prior to the release of the PS3 in Europe, HD DVD was comfortably outselling Blu-ray discs on a weekly basis. But now, less than two months since PS3's release, Blu-ray has gained a 64% share on the year, and consistently outsells HD DVD weekly. Specifically, last week's data shows Blu-ray having a weekly sales ratio 3-to-1 over HD DVD, a ratio Blu-ray in the US has only managed once (when Casino Royale was released).